Your ultimate goal is to develop a broad base of loyal and satisfied customers who will not only regularly shop at your store but also tell friends, neighbors, and relatives about it and encourage them to shop there, too. You want your clients to understand who you are and why you are important to them. How do you do it ?Read More
Hashtags are a great way to get noticed on Instagram (and Twitter). Instagram allows up to 30 hashtags per posts, some put them in the original caption and other in the first comment under the photo.Read More
Every Project needs a Key Person of Influence driving it — a leader and public figure who’s bringing it all together. The key person of influence needs to be able to sell the vision. They must get the message right and be the connecting force between the business, the customers, and the team.Read More
As you well know, design is not all fun and games. It’s a serious, multi-billion dollar, global business. Gone are the days of exclusive, trade-only resources. The resources still exist; it's just that your clients probably know about them, too.Read More
I recently interviewed three people to subcontract for a client's project. I already had decided that each person was skilled enough. That's why I called each one.
Choosing the best candidate was easy...Read More
Every business should have a blog. There are so many reasons for your business to have a blog it would be hard to write them all in one blog post, so lets assume you know your company needs a blog.
So do you hire a blogging consultant? How much should I pay a blogging consultant?Read More
Well, as with everything there are success stories and there are scare stories, and so the online debate will inevitably rage on for a while yet.Read More
Value is not a competitive position. Value is what every service promises, implicitly or explicitly. It is fundamental to survival. A service's price must fairly reflect its value to the customer, or the service eventually will fail.Read More